Why is plastic not the enemy? The importance of recycling it correctly

Jul 16, 2025 | Circular Economy, Innovation, recycled material, Recycling, Sustainability

Discover how plastic recycling drives the circular economy and protects the environment

Discover how plastic recycling drives the circular economy and protects the environment

The challenge of turning waste into resources: current challenges

In recent years, the perception of plastic has changed radically. Many see it as the great environmental villain, but the reality is more complex. The real problem is not the material itself, but how we manage it after use. The accumulation of plastic waste in landfills and oceans, microplastic pollution, and dependence on fossil resources are just some of the consequences of a linear system of production and consumption.

Inadequate management of plastic waste generates profound environmental and social impacts. For example, the lack of selective collection infrastructure in many regions makes effective recycling difficult. This causes tons of plastics to end up in landfills or, worse, in natural environments, affecting biodiversity and human health.

Moreover, misinformation about recycling contributes to low citizen participation. Many people don’t know which types of plastics can be recycled or how they should be disposed of. This confusion reduces the quality of the recovered material and increases industrial processing costs.

On the other hand, the industry faces the challenge of ensuring the traceability and quality of recycled plastic. Customers demand safe, certified materials with technical properties equivalent to virgin plastics. Meeting these standards requires technological innovation and rigorous controls. At Reciclados La Red by Veolia, we work day by day to meet these quality and traceability standards, for example, by obtaining the UNE-EN 15343 Post-Consumer Recycled Plastic Traceability Certificate.

A clear example is the food sector, where regulations require recycled packaging to meet strict safety requirements. This forces recycling companies to invest in advanced decontamination and traceability technologies.

Ultimately, the challenge is twofold: to educate society about the importance of recycling and to equip the industry with tools to turn waste into high-quality raw materials. Only then will we be able to stop seeing plastic as an enemy and make it an ally of the circular economy.

 

Innovation and technology: plastic recycling as a driver of change

The circular economy proposes a model where materials are kept in use for as long as possible. In this context, plastic recycling is a key piece. Thanks to innovation, it is now possible to transform plastic waste into new high value-added products, reducing the carbon footprint and dependence on fossil resources.

Mechanical recycling: efficiency and quality

Mechanical recycling is the most widespread process for recovering post-consumer plastics. It consists of collecting, sorting, shredding, washing, and extruding the material. This technology makes it possible to obtain recycled pellets suitable for manufacturing packaging, industrial components, and textiles. For example, at Reciclados La Red by Veolia, we use optical sorting systems and hot washing to guarantee the purity of recycled plastic, achieving a 70% reduction in CO₂ emissions compared to virgin plastic.

Chemical recycling: closing the loop

When plastic waste is difficult to recycle mechanically, chemical recycling offers an innovative alternative. Through processes like pyrolysis or depolymerization, plastics are turned into monomers or oils that can be reused in the petrochemical industry. This allows complex materials to be recycled and expands the range of applications for recycled plastic. The integration of both technologies is fundamental to achieving recycling rates above 50% in the coming years.

Circular economy and traceability

Traceability is essential to guarantee the quality and safety of recycled plastic. Thanks to digital systems and certifications, it is possible to track the material from its collection to its final transformation. This provides confidence to customers and facilitates compliance with increasingly demanding European regulations. In addition, the circular economy generates local jobs and encourages innovation throughout the value chain.

Education and awareness

Citizen awareness is the first step towards effective recycling. Educational campaigns, school workshops, and collaborations with municipalities are key tools to increase the selective collection rate. The greater the social participation, the greater the quantity and quality of recycled plastic available to industry.

 

Tangible results: success stories in plastic recycling

Case 1: Sustainable innovation in post-consumer black LDPE

At Reciclados La Red by Veolia we have implemented major improvements in the production process of post-consumer commercial black LDPE, committed to sustainable innovation. Thanks to a series of technical advances, we have significantly raised the quality and sustainability standards of our product. The main improvements include reducing the temperature during recycling, incorporating advanced filtration systems to achieve greater purity, and precise homogenization that guarantees uniformity and quality control in each batch. These innovations allow us to offer recycled LDPE that not only meets, but exceeds, market expectations in terms of performance, durability, and environmental commitment.

Case 2: Recycled PET for food packaging

TorrePET by Veolia processes 60,000 tons of plastic waste per year. Thanks to decontamination technology, high-quality food-grade recycled PET pellets are produced. Recycled PET makes it possible to reduce the carbon footprint of packaging without compromising safety.

 

How to implement plastic recycling in your company: roadmap

How to implement plastic recycling in your company: roadmap

The time to act: together for a circular future

Plastic recycling is much more than a trend: it is an urgent necessity to protect the planet and ensure business competitiveness. Every recycled package, every kilo of recovered plastic, adds up to building a real circular economy. At Reciclados La Red by Veolia, we believe in the power of collaboration and innovation to turn waste into opportunities.

We invite you to join this movement. Whether you are a customer, supplier, or citizen, your role is key. Get informed, participate, and demand products made with recycled plastic. Together, we can show that plastic is not the enemy, but a valuable resource when managed responsibly.

Contact our team to start your circular transition.